ABOUT US
Approaching a decade of crafting stellar bike parts, Tenet stands as a testament to unwavering passion and craftsmanship, no corporate buyouts or venture capital dollars dulling the edge of what we do. We’re fiercely independent, rider-owned, and committed to staying that way, driven by our passion rather than profit margins. At Tenet, quality isn’t just a priority—it’s the core of everything we make, ensuring unmatched value in every component.
This is no ordinary company; it's a passion project born from a desire to revolutionize what bike parts should be—pushing boundaries in design, manufacturing, and testing. We don't settle for anything less than the best, crafting gear that we wouldn’t trade for the world and we know you’ll love riding it too.
Beyond creating top-notch products, our commitment extends to reinvesting in the community. From championing domestic manufacturing to funding local trails and supporting cycling nonprofits, we’re dedicated to giving back.
Supporting rider owned brands matters now more than ever and we hope you'll join us in our mission to shape the cycling industry into what it should be...
Damn the man, save the bike industry.
FOUNDER | Brand manager
Tyler Deschaine
Tired of working for brands that prioritized profit over passion, Tyler left the corporate bike industry in 2018 to launch Tenet Components. With over a decade of hands-on experience in product development and nearly three decades as a rider, Tyler took inspiration from the BMX and skate brands he grew up idolizing to craft a company that reflects his roots. The result is Tenet: a brand that’s authentically rider-owned, rider-driven, and committed to making components with purpose.
CO-OWNER | Engineer
LUKE BEALE
Luke got his start in the mountain bike industry and riding mountain bikes in the early ’90’s in Boston. He’s been engineering bikes and components for 20+ years, striving to improve the riding experience. Tenet serves as an outlet to finally perfect some of the product ideas that he’s had over the years without the restraints that come from working for bigger brands.
